In reply to What font is used in UEFA new logo? Help:
Custom job to me. Only 4 letters so could be easily reproduce using any generic sans (you could even start with Helvetica).
Some similars: Beau Sans (officially used during UEFA Euro 2012, very easy job with this one, only needs to recreate /U using the Beau Sans /U left half part and mirroring it then cutting /A horizontal bar and making /E top left corner squared), Doomsday (almost same work plus making all finials squared), Ashmore, Ars District, Sansa, Chalet New York 1970, Domyouji
